James has driven more than 200 cars on over 100 circuits worldwide, racing since 1990. He grew up with cars and motor racing and has worked with manufacturers, teams, sponsors and event organisers as well as media projects.

Driver Coaching (ARDS 'A' Grade licenced Instructor) - Car Set-up and Development - Promotional Driving - Racing - Event Hosting.

Le Mans 24h Centenary,SACRED Cafe and Race Against Dementia.

James is Archivist of the Invicta Car Club, a Patron of Kop Hill Climb and judges at several International Concours d'Elegances.

Ambassador Of The Year 2022 - Octane Historic Motoring Awards.